Privacy Policy
Everyday Future LLC, (“Everyday Future, LLC”, “Everyday Future”, “we”, “us”) is committed to respecting your privacy and recognizes your need for appropriate protection and management of any personally identifiable information (“Personal Information”) you share with us. Everyday Future has established this Privacy Policy to let you know what information we may collect from you on the publicly available portion of www.myeverydayfuture.com (the “Site”) and through various other interactions with you, and how we may use and share that information. Please take a moment to review the terms of our Privacy Policy. By using the Site and/or providing us Personal Information, you agree to accept the terms of our Privacy Policy. If you do not agree to the terms of this Privacy Policy, please do not use the Site or provide us any Personal Information.
Everyday Future is committed to respecting and maintaining the privacy of all users who visit our site. This notice may periodically refer to some aspects of our data processing activities that only apply to certain categories of Users. Our Users can be broken down in the following groups:
Contractors are third-party entities who work with EveryDay Future for completing specific components of work for the overall project Recipients who are the individuals receiving assessment, coaching, training, and/or related services. Business Clients are entities that have retained Everyday Future to provide an assessment, training, or other services for a recipient and are typically employers of the recipient(s). Others are those who may visit our website or whose data we have gathered or processed in some way without having formed one of the above relationships with them. Others typically consist of those who visit our websites or social media pages and may subscribe for mailers or other services without receiving our services. Information You May be Requested to Provide
Registration Information. If you sign up for an event, become a recipient because of your employer, register to use our Services, or sign up for emails or other updates, we may ask you for basic contact information, including some professional information, such as name, email, phone number, mailing address, title, or employer.
Communications. If you contact us directly, we may collect additional information from you. For example, when you reach out to our customer support team, we may ask for your name, email address, mailing address, phone number, or other contact information so that we can verify your identity and communicate with you. We may also store the contents of any message or attachments that you send to us, as well as any information you submit through any of our forms or questionnaires. From time to time you may receive marketing or other informational email messages from us. You can unsubscribe from our promotional and informational emails via the link provided in the emails. Users may continue to receive administrative messages from us necessary to service User accounts after opting out of receiving promotional messages from us.
Events. If you register for an event that we host, whether in-person or online, we may collect relevant information such as your name, address, title, company, phone number, and email address, as well as specific information relevant to the event for which you are registering.
User Content. We allow Users of our Services to view some content generated by others. This may include evaluations, comments, reviews, or other User-generated content. We may collect certain demographic information from Users directly or from other Users of our Services, including age, gender, race or ethnicity, income, or other demographic information in addition to evaluation information submitted by Business Clients or Recipients via electronic survey or feedback form responses. Such User Content is shared with the Recipients and Business Client it regards, in accordance with the terms of that User’s agreement with Everyday Future.
Payment Information. If you make a payment for Services, your payment-related information, such as credit card, bank account, or other financial information, may be collected by our third-party payment processor on our behalf.
Information We Collect Automatically When You Use Our Services.
If you browse or download information from our Site, Everyday Future collects the information below as the standard data collected by all web server software. That collected information is:
The Internet Protocol (IP) address of a user connection (but not an email address). The IP address is a numerical identifier assigned either to an internet service provider or directly to a user’s computer. The IP address is used to respond to a browser request. An IP Address is a numerical label, in the format xxx.xxx.xx.xx, used for network interface or location addressing. The domain name assigned to an IP address (if there is one). Example: somename.com The type of browser and operating system used. Example: Mozilla/4.0 (compatible; MSIE 4.01; Windows NT; IE4WDUS-1998101501) The date and time a user visited a Site The web pages or services a user accessed at Site
Usage Information
To help us understand how you use our Services and to help us improve them, we may collect data about your interactions with our Services. This includes information such as crash reports, session lengths and times, the pages or other content you view, and any searches you conduct.
Cookies and Similar Technologies
Some of our web pages utilize “cookies” and other tracking technologies. A cookie is a small text file that a website transfers to an individual’s web browser and is stored on the device. Cookies and other tracking technologies may record information such as URL and domain requested, referral URL, Internet protocol (IP) addresses, browser software and operating system types, clickstream patterns, and dates and times that our Site is accessed. We, and/or our third-party advertising service providers, may place cookies or similar files on your computer for security purposes (such as authentication), to facilitate site navigation and to personalize your experience while visiting our Site. Cookies allow us to collect technical and navigational information, such as browser type, time spent on our Site and pages visited (these types of cookies are typically referred to as “Session Cookies”). We also use cookies that enable us to serve advertisements of our products and services, including special offers, when you visit other websites (these cookies may be referred to as “Advertising Cookies”).
We do not obtain, store or maintain any Personal Information about you through our use of cookies (either the Session Cookies or the Advertising Cookies). Also, we do not link the information we store in cookies to any Personal Information you may submit while on the Site. However, we reserve the right to use IP addresses and other tracking technologies to identify a visitor only when we feel it is necessary to enforce compliance with the Site’s policies, to protect the Site, our customers, or others, or when we believe in good faith that the law requires it.
You may set most browsers to notify you if you receive a cookie, or you may choose to block cookies with your browser. However, please be aware that some features of the Site may not function properly or may be slower if you refuse cookies. You can find out more about your ‘Do Not Track’ options, please visit Do Not Track.
Information We Receive from Other Sources
We may receive information about you from other sources, including third parties that help us update, expand, and analyze our records, identify new customers, or detect or prevent fraud. We may also receive information about you from social media platforms, for example when you interact with us on those platforms or access our social media content. What information we receive from third parties is governed by the privacy settings, policies, and/or procedures of the relevant organizations, and we encourage you to review them.
How We Use the Information We Collect We may use the information we collect:
To provide, maintain, improve, and enhance our Services, including to improve our trainings and metrics by including your deidentified or aggregated information in the data sets we use for research and training purposes; To understand and analyze how you use our Services and develop new products, services, features, and functionality; To facilitate purchases of products or services that you order; To host events or present at third-party events; To allow you to share content with other Users of our Services;
To evaluate and process applications for jobs with us;
To communicate with you, provide you with updates and other information relating to our Services, provide information that you request, respond to comments and questions, and otherwise provide User support; For marketing and advertising purposes, including developing and providing promotional and advertising materials that may be relevant, valuable or otherwise of interest to you; To detect and prevent fraud, and respond to trust and safety issues that may arise; For compliance purposes, including enforcing our Terms of Service or other legal rights, or as may be required by applicable laws and regulations or requested by any judicial process or governmental agency; and, For other purposes for which we provide specific notice at the time the information is collected. How We Share the Information We Collect
We may share any information we collect with service providers retained in connection with the provision of our Services. These companies are only permitted to use this information to help us provide our Services, not for their own purposes. Service Providers, also called “Processors” are essential to our ability to do things like send communications via email, support the app, store data in the cloud, and other data processing activities. Our Contractors, We may share your information with our contractors, as needed to provide our Services.
Other Users Content you create, including comments and survey results, may be displayed to other Recipients during training sessions. All comments and survey results will also be shared with the Business Client who solicited our Services on behalf of the Recipient and entered into an engagement with us. As part of this process, information is also passed via our processors, such as our email service provider and cloud hosting platform for the app through which the electronic surveys and reports are completed and shared. Our Partners We use analytics services to collect and process certain analytics data. These services may also collect information about your use of other websites, apps, and online resources. We also work with third-party advertising partners. These partners include: Google: We use Google’s services to collect and process analytics data and to place ads that we think may interest our users and potential users. Google Privacy and Terms Facebook: We use Facebook’s services to place ads that we think may interest our users and potential users. Meta [Facebook] Data Policy LinkedIn: We may use LinkedIn’s services to place ads that we think may interest our users and potential users, as well as to advertise openings to potential employees. LinkedIn Privacy Policy & LinkedIn Cookie Policy Please note this information may be updated from time to time to provide you with the latest information.
As Required by Law and Similar Disclosures
We may access, preserve, and disclose your information if we believe doing so is required or appropriate to: (a) comply with law enforcement requests and legal process, such as a court order or subpoena; (b) respond to your requests; or (c) protect your, our, or others’ rights, property, or safety. In particular, we may disclose relevant information to the appropriate third parties if you post any illegal, threatening, or objectionable content on or through the Services.
Events
We may share your information with event partners, vendors, or co-sponsors to facilitate the events for which you register. Merger, Sale, or Other Asset Transfers. We may transfer your information to service providers, advisors, potential transactional partners, or other third parties in connection with the consideration, negotiation, or completion of a corporate transaction in which we are acquired by or merged with another company or in which we sell, liquidate, or transfer all or a portion of our assets. The use of your information following any of these events will be governed by the provisions of this Privacy Policy in effect at the time the applicable information was collected.
Third-Party Content
Our Services may contain links to other websites, products, or services that we do not own or operate. We are not responsible for the content provided by, or the privacy practices of, these third parties. Please be aware that this Privacy Policy does not apply to your activities on these third-party services or any information you disclose to these third parties. We encourage you to read their privacy policies before providing any information to them.
Security and Retention
We make reasonable efforts to protect your information by using administrative, technological, and physical safeguards designed to maintain and improve the security and integrity of the information we maintain and protect it from accidental loss, unauthorized access or use, or any other inappropriate or unlawful processing. However, because no information system can be 100% secure, we cannot guarantee the absolute security of your information.
Upon written request, we take measures to delete or anonymize your Personal Data unless we are required by law to keep the identifiable data for a longer period. When determining the retention period, we take into account various criteria, such as the type of products or services provided to you, the nature and length of our relationship with you, mandatory retention periods, and applicable statutes of limitations.
Children’s Online Privacy Protection Act
The Sites and services are not designed for, or targeted to reach, children under the age of 13. Children under the age of 13 are not eligible to use services that require submission of Personal Information and should not submit any personal information through a Site, which includes submitting Personal Information to a Site for a user or personalization profile. If you are a child under the age of 13, You can only set up user profiles or submit Personal Information together with your parent(s) or guardian(s). Please seek guidance from your parent(s) or guardian(s) if you are under the age of 13. If you learn that a child has provided us with personal information in violation of this Privacy Policy, then you may alert us at info@myeverydayfuture.com.
Social Media Terms
Everyday Future operates accounts on popular internet platforms intended for the sharing or creation of information or expression of opinions, for example: Facebook, Linkedin, or YouTube (“Social Media”). Agencies that operate Social Media accounts do so for various purposes, including but not limited to providing timely information about events or for sustaining public relations.
These Social Media Terms apply as the minimum standards for Your engagement with our Social Media account and are in addition to the policies or use terms that You agreed to with each Social Media platform.
User Content
Depending on the Social Media platform, Everyday Future may, at its sole discretion, permit submission of comments, opinions, files, images, materials, pictures, or other content (“User Content”) by You to our Social Media account page for display or other purposes. Submission of User Content to our Social Media account page is subject to the following:
You represent and warrant: (1) You have the rights necessary in the User Content to allow the agency to display, post, or otherwise use the User Content, and (2) The User Content is not subject to any obligation of confidentiality, You grant non-exclusive, royalty-free, worldwide rights for the display or any other uses of the User Content to Everyday Future and its agencies, including for purposes, uses, or displays different from the context or intent of the initial submission on a Social Media platform. You acknowledge and agree that Everyday Future is not required to moderate User Content whether submitted by you or other users, and that Everyday Future does not assume any liability for the User Content under any legal theory of any jurisdiction. You further acknowledge and agree that within the functional capabilities of the Social Media platform, Everyday Future has the sole discretion to (1) delete User Content with language we deem offensive, abusive, derogatory, or threatening harm to other person(s) or property, (2) block users who are or have submitted such User Content, and (3) to conduct such removal without prior notice.
Digital Millennium Copyright Act (DMCA) Notice
If you believe there is content appearing on this Site that infringes your copyright, you may send a copy of your claim to info@myeverydayfuture.com To be effective notice, however, your claim must be in writing and contain the following information:
Physical or electronic signature of a person authorized to act on behalf of the owner of an exclusive right that is allegedly infringed; Identification of the copyrighted work claimed to have been infringed, and that is sought to be removed or have access disabled. This identification must be specific enough to permit location of the material; Contact information at which the owner of the material (and owner’s agent for the complaint, if applicable) may be contacted; A statement that the complaining party has a good faith belief that use of the material in the manner complained of is not authorized by the copyright owner, its agent, or the law; and A statement, made under penalty of perjury, that the information in the notification is accurate and that the complaining party is authorized to act on behalf of the owner of an exclusive right that is allegedly infringed.
Contact Us
If you have any questions or concerns regarding any of the information notices below, please contact team@wiseminservices.com
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Information Collection Notice For United States Residents
We collect Personal Data from US residents and comply with the consumer privacy laws of California, Colorado, Connecticut, Utah,and Virginia (“US Privacy Laws”). This Detailed US Privacy Notice applies to US residents (“users,” “you,” or “your”).
For the purposes of this Detailed US Privacy Notice, “Personal Data” means information that is linked or reasonably linkable to a particular individual or household. However, the following categories of information are not Personal Data:
Publicly available information;
Deidentified or aggregated data; or Information otherwise excluded from the scope of US Privacy Laws. This Privacy Notice provides the following information to US residents:
Categories of Personal Data we collect;
Purposes for which we use Personal Data;
Categories of Personal Data we disclose to third parties;
Categories of third parties to which we disclose Personal Data; and
How US residents can exercise their rights under US Privacy Laws:
The rights to access, correct, or delete Personal Data;
The right to obtain a portable copy of Personal Data; The right to limit the use of sensitive personal data in certain circumstances; The rights to opt out of targeted advertising, sales of personal data, or profiling; and The right to appeal our decisions about your requests. Categories of Personal Data
We collect Non-Sensitive Personal Data from the following sources:
Directly from our users
Inferences from your activity
From our business partners
From our advertising partners
From our web server software
The list below outlines the categories of Personal Data that Everyday Future collects about US residents and how each category of data is disclosed to third parties.
Identifiers: Identifiers we collect may contain the following: names, aliases, business or personal address, unique personal identifiers, IP address, email address, account name, and other similar identifiers. This information is used for personalized services, targeted advertising, improvement of our services, compliance with statutory obligations, and analyzing patterns and outcomes for our Recipients in order to improve our products and offerings. This information may be shared with Third Party advertising partners for targeted advertising purposes. This information will not be sold. Personal Characteristics: Personal Characteristics are personal details, such as race, gender, socioeconomic status about a Recipient. Everyday Future does not specifically solicit this information from our Users but sometimes Users include it as part of their free form responses to questionnaires or other evaluation services included in our offerings. When this occurs, this information may be shared to Business Clients as part of the business agreement. This information will not be sold. This information will not be shared outside of the intended purpose. Commercial Data: If you make a payment for Services, your payment-related information, such as credit card, bank account, or other financial information, may be collected by our third-party payment processor on our behalf. We also store the history of services purchased from us. This information enables Everyday Future to process payments and provide support to current customers. This information will not be sold. This information will not be shared with Third Party advertising partners, and will not be used outside of the intended purpose. Recording Data: Recording Data may contain the following: Recordings of video meetings, phone calls, voicemails, email exchanges, photographs and recordings from events; Teams/Slack Channels, social media, etc., between Everyday Future and Users. The purpose of this data is for Everyday Future to review the feedback provided by Users; notetaking, responding to support inquiries; using photo and video recordings for future marketing and related business support services. This information will not be sold. This information will not be shared with Third Party advertising partners, and will not be used outside of the intended purpose. Professional Data: For Recipients we collect information specific to your employment by the Business Client and will share evaluation outcomes with Business Clients and sometimes Contractors to complete specific parts of the contracted work, depending on the project.This information will not be shared with Third Party advertising partners, and will not be used outside of the intended purpose.
Exercising Your Personal Data Rights
You have the right to request that we disclose certain information to you about our collection and use of your personal information over the past 12 months. Once we receive and confirm your verifiable consumer request, we will disclose to you:
The categories of personal information we collected about you. The categories of sources for the personal information we collected about you. Our business or commercial purpose for collecting or selling that personal information. The categories of third parties with whom we share that personal information. The specific pieces of personal information we collected about you. If we sold or disclosed your personal information for a business purpose, two separate lists disclosing: sales, identifying the personal information categories that each category of recipient purchased; and disclosures for a business purpose, identifying the personal information categories that each category of recipient obtained.
Deletion Request Rights
You have the right to request that we delete any of your personal information that we collected from you and retained, subject to certain exceptions. Once we receive and confirm your verifiable consumer request, we will delete (and direct our service providers to delete) your personal information from our records, unless an exception applies.
We may deny your deletion request if retaining the information is necessary for us, our service provider, or Contractor(s) to:
Complete the transaction for which we collected the personal information, provide a good or service that you requested, take actions reasonably anticipated within the context of our ongoing business relationship with you, or otherwise perform our contract with you. Detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity, or prosecute those responsible for such activities. Debug products to identify and repair errors that impair existing intended functionality. Exercise free speech, ensure the right of another consumer to exercise their free speech rights, or exercise another right provided for by law. Comply with the California Electronic Communications Privacy Act (Cal. Penal Code § 1546 et. seq.). Engage in public or peer-reviewed scientific, historical, or statistical research in the public interest that adheres to all other applicable ethics and privacy laws, when the information’s deletion may likely render impossible or seriously impair the research’s achievement, if you previously provided informed consent. Enable solely internal uses that are reasonably aligned with consumer expectations based on your relationship with us. Comply with a legal obligation. Make other internal and lawful uses of that information that are compatible with the context in which you provided it. Exercising Access and Deletion Rights
To exercise the access and deletion rights described above, please submit a verifiable consumer request to us by email at info@myeverydayfuture.com. Only you, or a person authorized to act on your behalf, may make a verifiable consumer request related to your personal information.
You may only make a verifiable consumer request for access or deletion once within a 12-month period. The verifiable consumer request must:
Provide sufficient information that allows us to reasonably verify you are the person about whom we collected personal information or an authorized representative. Describe your request with sufficient detail that allows us to properly understand, evaluate, and respond to it. We cannot respond to your request or provide you with personal information if we cannot verify your identity or authority to make the request and confirm the personal information relates to you. Making a verifiable consumer request does not require you to create an account with us. We will only use personal information provided in a verifiable consumer request to verify the requestor’s identity or authority to make the request. Please be aware that we do not accept or process rights requests through other means (e.g., via fax or social media). If we suspect fraudulent or malicious activity on or from your account, we will delay taking action on your request until we can appropriately verify your identity and the request as authentic. Also note that each of the rights are subject to certain exceptions.
Response Timing and Format
We endeavor to respond to a verifiable consumer request within forty-five (45) days of its receipt. If we require more time, we will inform you of the reason and extension period in writing. We will deliver our written response by mail or electronically, at your option. Any disclosures we provide will only cover the 12-month period preceding the verifiable consumer request’s receipt. The response we provide will also explain the reasons we cannot comply with a request, if applicable. For data portability requests, we will select a format to provide your personal information that is readily usable and should allow you to transmit the information from one entity to another entity without hindrance.
We do not charge a fee to process or respond to your verifiable consumer request unless it is excessive, repetitive, or manifestly unfounded. If we determine that the request warrants a fee, we will tell you why we made that decision and provide you with a cost estimate before completing your request.
You do not need to create an account with us to exercise your opt-out rights. We will only use personal information provided in an opt-out request to review and comply with the request.
Non-Discrimination
We will not discriminate against you for exercising any of your rights. Unless permitted, we will not:
Deny you goods or services. Charge you different prices or rates for goods or services, including through granting discounts or other benefits, or imposing penalties. Provide you a different level or quality of goods or services. Suggest that you may receive a different price or rate for goods or services or a different level or quality of goods or services. If you have any questions or comments about the ways in which we collect and use your information described in the Privacy Policy, your choices and rights regarding such use, or wish to exercise your rights, please do not hesitate to contact us at info@myeverydayfuture.com.
Authorized Agent Requests
You may designate an authorized agent to make a rights request on your behalf. Your authorized agent may submit such a request by following the same method described above. We may require verification of your authorized agent in addition to the information for verification above for US residents and households. Such verification will include written authorization from the consumer for the agent to act on their behalf in making the request or a Power of Attorney.
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